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《权力的游戏》让宜家这款毛毯销量增加了775%

关于《权利的游戏》的戏服,你一定发现了很多细节。

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从第一季追到现在,大家都感受到了这个团队的豪华大气。

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要知道第六季中,每集的制作成本就超过一千万美元,负责戏服的团队,就有 80 – 100 个成员,每季大约要做 700 件,戏服团队还有织布机,很多服装都是从零开始的。

不少粉丝说,某个角色之所以深入人心,人物设定是一方面,服装造型也很关键!

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除了美美的飘飘长裙,男演员们霸气侧漏的皮草斗篷,在粉丝心中也承载了很重的位置,直到有一天,《权力的游戏》的戏服设计师 Michele Clapton 揭秘,琼恩·雪诺和守夜人们毛茸茸的皮草斗篷其实是……

宜!家!地!毯!

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究竟是哪一款?

屏幕快照 2017-08-15 下午4.38.03

目测是它!

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随后,宜家英国官方透露,官网上 SKOLD(斯考德)系列地毯的销售量涨了 775 %。

宜家还借势蹭了热点,发布了一张宜家版《权利的游戏》剧照。

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长夜将至, 我从今开始守望……御用 SKOLD 地毯由宜家守夜人演绎

有趣的是,在幕后花絮爆出之前,宜家对自己家的地毯被用完全不知情,宜家英国和爱尔兰公关经理  Aisha Furtado 在采访中表示,「我们并不知道原来《权利的游戏》有用我们的产品,是 PR 部的同事在周一的时候留意到了这个新闻。」

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受宠若惊的小心脏

想知道这个用生命在做戏服的团队,是如何把宜家地毯变身皮草斗篷的吗?

原来设计师们通过剪裁、部分剃毛、做旧处理、加皮带、涂蜡加霜诸多工序,把宜家地毯焕然一新,披在守夜人身上,非常适合大雪纷飞的情境,毫无违和感。

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现在,大家逛宜家都会在卖地毯的区域自嗨一会!

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卖场变成秀场,惊现宜家版守夜人,

Today it has been revealed that the IKEA LUDDE Sheepskin rug has been used in the popular Game of Thrones series to protect the Night's Watch against the chills of the North. To celebrate, IKEAís Co-workers showed us how to get the Night's Watch look as they modelled IKEA's rug collection in the Wembley store. Carol McSeveney, Textiles Sales Leader, IKEA UK & Ireland said: ìWe are flattered that our rugs are featured in Game of Thrones. We know these rugs are warm and cosy but we hadnít envisioned them becoming a fashion accessory. Seeing them worn by Jon Snow and his brothers in the Night's Watch has inspired us to display them off the floor. Why drape them across your favourite armchair when they look just as good on your shouldersî?

Today it has been revealed that the IKEA LUDDE Sheepskin rug has been used in the popular Game of Thrones series to protect the Night's Watch against the chills of the North. To celebrate, IKEAís Co-workers showed us how to get the Night's Watch look as they modelled IKEA's rug collection in the Wembley store. Carol McSeveney, Textiles Sales Leader, IKEA UK & Ireland said: ìWe are flattered that our rugs are featured in Game of Thrones. We know these rugs are warm and cosy but we hadnít envisioned them becoming a fashion accessory. Seeing them worn by Jon Snow and his brothers in the Night's Watch has inspired us to display them off the floor. Why drape them across your favourite armchair when they look just as good on your shouldersî?

网友们玩嗨了,不过演员们并不轻松。虽然再次创作的宜家地毯在视觉上很有代入感,但也给演员们造成了一些困扰。要知道毯子复古皮草特别重,披上毯子的演员负重不小,甚至会影响走路、表演动作,看上去酷酷的守夜人们,原来都在咬着牙拼演技呀!

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现在再看到守夜人,你会直接跳戏到宜家吗?

图片来源:METRO

《权利的游戏》服装设计,你怎么看?

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留下评论 全部评论(4)

  1. .

    不要再给宜家打广告了好吗 整个网站就宜家的东西最多 出点新的就来发发发

  2. menica

    去宜家必去地毯区了。。

  3. 梅子

    准备等到这季更完,一起看

  4. Contrail

    哈哈哈,毛茸茸一大坨好萌哦